As is the industry standard, Dalby Firewood was built responsively with a mobile-first approach. This approach ensures that a website is accessible and functional for everybody, no matter the device. A potential customer could be browsing the site in their office using a desktop PC, on their phone on the train home, or sitting on their sofa with an iPad. All these scenarios were considered and planned for during the design and development phases of the project.
The success of Dalby Firewood has led to an evolving and complex set of requirements for their e-commerce system. The website has grown to integrate various third-party technologies, including on-site reviews via reviews.co.uk; mailing list management via Campaign Monitor; and ad management & performance tracking via Google Adwords and Google Analytics.